What is Pinterest?
Pinterest is a web and mobile application company that offers a visual discovery, collection, sharing, and storage tool. Users create and share the collections of visual bookmarks (boards). Boards are created through a user selecting an item, page, website, etc. and pinning it to an existing or newly created board.
Launched: March 2010,48.7 million users grew to 379,599% in 2012, 68% of Pinterest users are women, and half of them are mothers. The most repinned pin is a recipe for garlic cheese bread. Unless you sell a product that no woman in a million years would want for herself or any person in her life, your brand better be on Pinterest.
Hopefully you now have a grasp of what is Pinterest.